Detail publikačního výsledku

Aspects of evaluation of the effectiveness of the Czech construction industry due to the life cycle

SYCHROVÁ, L.

Originální název

Aspects of evaluation of the effectiveness of the Czech construction industry due to the life cycle

Anglický název

Aspects of evaluation of the effectiveness of the Czech construction industry due to the life cycle

Druh

Článek recenzovaný mimo WoS a Scopus

Originální abstrakt

Aim of this paper is to map out the specifics of the Czech construction market and justify the relevance of the choice of this sector as a targeted area within the marketing-oriented research work. Article analyzes the construction industry especially from the perspective of construction production, construction contracts, business, construction, and associated development of sales in this field. The purpose is to provide a holistic view of development in the construction industry in recent years and determine whether it is appropriate to target the areas of marketing research. These specific features and aspects are discussed from the perspective of the life cycle of a product / service - construction activity. This contribution was prepared on the FP VUT Brno the number of solved FP-S-11-3/1417 project titled "Innovative approaches in management and marketing in Europe a global environment".

Anglický abstrakt

Aim of this paper is to map out the specifics of the Czech construction market and justify the relevance of the choice of this sector as a targeted area within the marketing-oriented research work. Article analyzes the construction industry especially from the perspective of construction production, construction contracts, business, construction, and associated development of sales in this field. The purpose is to provide a holistic view of development in the construction industry in recent years and determine whether it is appropriate to target the areas of marketing research. These specific features and aspects are discussed from the perspective of the life cycle of a product / service - construction activity. This contribution was prepared on the FP VUT Brno the number of solved FP-S-11-3/1417 project titled "Innovative approaches in management and marketing in Europe a global environment".

Klíčová slova

Czech construction industry, effectiveness, building products, construction contracts, construction work, the annual comparison, the life cycle of service / product life-cycle

Klíčová slova v angličtině

Czech construction industry, effectiveness, building products, construction contracts, construction work, the annual comparison, the life cycle of service / product life-cycle

Autoři

SYCHROVÁ, L.

Rok RIV

2012

Vydáno

16.11.2011

Místo

Vilnius

ISSN

2029-8501

Periodikum

International Scientific Conference “Whither Our Economies

Svazek

2011

Číslo

1

Stát

Litevská republika

Strany od

151

Strany do

157

Strany počet

7

BibTex

@article{BUT75453,
  author="Lucie {Jedličková}",
  title="Aspects of evaluation of the effectiveness of the Czech construction industry due to the life cycle",
  journal="International Scientific Conference “Whither Our Economies",
  year="2011",
  volume="2011",
  number="1",
  pages="151--157",
  issn="2029-8501"
}