Detail publikačního výsledku

Business model adaptation through inclusion of environmental sustainability measures

KRMELA, A.; TESAŘOVÁ, M.

Originální název

Business model adaptation through inclusion of environmental sustainability measures

Anglický název

Business model adaptation through inclusion of environmental sustainability measures

Druh

Článek recenzovaný mimo WoS a Scopus

Originální abstrakt

The article aims at the understanding of the eimpact of measures leading to higher environmental sustainability on the extant business model of an incumbent manufacturing company in a way of value co-creation with and for the customer. The research question was: How is a business model of an incumbent, business-to-business firm adapted through the inclusion of environmental sustainability measures, with customer`s involvement?

Anglický abstrakt

The article aims at the understanding of the eimpact of measures leading to higher environmental sustainability on the extant business model of an incumbent manufacturing company in a way of value co-creation with and for the customer. The research question was: How is a business model of an incumbent, business-to-business firm adapted through the inclusion of environmental sustainability measures, with customer`s involvement?

Klíčová slova

Business model, business model adaptation, sustainability, environmental sustainability

Klíčová slova v angličtině

Business model, business model adaptation, sustainability, environmental sustainability

Autoři

KRMELA, A.; TESAŘOVÁ, M.

Rok RIV

2021

Vydáno

03.07.2020

Nakladatel

Brno University of Technology, Faculty of Business and Management

Místo

Brno

ISSN

2336-6508

Periodikum

Trends Economics and Management

Svazek

14

Číslo

35

Stát

Česká republika

Strany od

59

Strany do

72

Strany počet

14

URL

BibTex

@article{BUT162382,
  author="Aleš {Krmela} and Mariana {Tesařová}",
  title="Business model adaptation through inclusion of environmental sustainability measures",
  journal="Trends Economics and Management",
  year="2020",
  volume="14",
  number="35",
  pages="59--72",
  doi="10.13164/trends.2020.35.59",
  url="https://trends.fbm.vutbr.cz/index.php/trends/article/view/trends.2020.35.59/195195232"
}