Course detail

The Artist in Gallery and Museum Practice 1

FaVU-VUGMPAcad. year: 2023/2024

Students will learn about the everyday aspects of art institutions' functioning; this knowledge is essential for the artist in working on concrete projects and relating to the audiences. Students will acquire hands-on knowledge useful in interacting with galleries and museums which can be understood as clients with specific needs. Students will learn about the institutional infrastructure and will meet and have discussions with the individual department representatives (management, marketing, PR, curators, etc).

Language of instruction

Czech

Number of ECTS credits

2

Mode of study

Not applicable.

Entry knowledge

None. 

Rules for evaluation and completion of the course

Non-classified grade given on the basis of a practical assignment.

Attendance compulsory.

Aims

The course aims for connecting theory and practice: students wil learn about the working of art institutions and about the role of an artist in contemporary art world.
Students will get practical knowledge about the working of museums and galleries and will understand these institutions as clients with specific needs.

Study aids

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

Ladislav Kesner, Marketing a management muzeí a památek. Praha: Grada 2005
Ladislav Kesner, Muzeum umění v digitální době. Vnímání obrazů a prožitek umění v soudobé společnosti. Argo a Národní galerie v Praze 2000.
Muzeum umění & společnost, Sborník Muzea v Benešově 2005/2 (ed.Tomáš Fassati).
Mária Orišková (ed.): Efekt múzea: predmety, praktiky, publikum. Antológia textov anglo-americkej kritickej teórie múzea, Bratislava 2006
Ladislav Kesner (ed.), Muzea, kulturní dědictví a digitální revoluce. Sborník z konference, Praha 2000.

Recommended reading

Radek Horáček: Galerijní animace a zprostředkovávání umění. Brno, CERM 1998.
Kaliopi Chamonikola, Muzeum jako proměnlivá scéna, Bulletin Moravské galerie v Brně, 58/59, 2003, s. 34 – 39.
Kaliopi Chamonikola, Mezi svatyní a obchodním domem, in: Bulletin Moravské galerie v Brně, 54, 1998, s. 23–26.
Ladislav Kesner, Marginální role muzea v české společnosti: neměnná a (ne)změnitelná?
Sborník z konference Muzeum a změna, Praha 2003, s.107–14.

Classification of course in study plans

  • Programme VUB Bachelor's

    branch VU-VT , 1. year of study, winter semester, elective
    branch VU-VT , 1. year of study, winter semester, elective
    branch VU-VT , 1. year of study, winter semester, elective
    branch VU-VT , 1. year of study, winter semester, elective
    branch VU-VT , 1. year of study, winter semester, elective
    branch VU-VT , 1. year of study, winter semester, elective
    branch VU-IDT , 1. year of study, winter semester, elective
    branch VU-IDT , 1. year of study, winter semester, elective
    branch VU-IDT , 1. year of study, winter semester, elective
    branch VU-IDT , 1. year of study, winter semester, elective
    branch VU-IDT , 1. year of study, winter semester, elective
    branch VU-IDT , 1. year of study, winter semester, elective

  • Programme VUM_B Bachelor's, 2. year of study, winter semester, compulsory-optional

  • Programme VUB Bachelor's

    branch VU-VT , 2. year of study, winter semester, elective
    branch VU-VT , 2. year of study, winter semester, elective
    branch VU-VT , 2. year of study, winter semester, elective
    branch VU-VT , 2. year of study, winter semester, elective
    branch VU-VT , 2. year of study, winter semester, elective
    branch VU-VT , 2. year of study, winter semester, elective
    branch VU-IDT , 2. year of study, winter semester, elective
    branch VU-IDT , 2. year of study, winter semester, elective
    branch VU-IDT , 2. year of study, winter semester, elective
    branch VU-IDT , 2. year of study, winter semester, elective
    branch VU-IDT , 2. year of study, winter semester, elective
    branch VU-IDT , 2. year of study, winter semester, elective
    branch VU-VT , 3. year of study, winter semester, elective
    branch VU-VT , 3. year of study, winter semester, elective
    branch VU-VT , 3. year of study, winter semester, elective
    branch VU-VT , 3. year of study, winter semester, elective
    branch VU-VT , 3. year of study, winter semester, elective
    branch VU-VT , 3. year of study, winter semester, elective
    branch VU-IDT , 3. year of study, winter semester, elective
    branch VU-IDT , 3. year of study, winter semester, elective
    branch VU-IDT , 3. year of study, winter semester, elective
    branch VU-IDT , 3. year of study, winter semester, elective
    branch VU-IDT , 3. year of study, winter semester, elective
    branch VU-IDT , 3. year of study, winter semester, elective
    branch VU-VT , 4. year of study, winter semester, elective
    branch VU-VT , 4. year of study, winter semester, elective
    branch VU-VT , 4. year of study, winter semester, elective
    branch VU-VT , 4. year of study, winter semester, elective
    branch VU-VT , 4. year of study, winter semester, elective
    branch VU-VT , 4. year of study, winter semester, elective
    branch VU-IDT , 4. year of study, winter semester, elective
    branch VU-IDT , 4. year of study, winter semester, elective
    branch VU-IDT , 4. year of study, winter semester, elective
    branch VU-IDT , 4. year of study, winter semester, elective
    branch VU-IDT , 4. year of study, winter semester, elective
    branch VU-IDT , 4. year of study, winter semester, elective

Type of course unit

 

Lecture

13 hours, optionally

Teacher / Lecturer

Syllabus

1. The origins of the museum, its social context and basic museum functions with particular reference to the structure of state, regional and municipal institutions

2. History of the world's most important museum and gallery collections, characteristics of leading domestic public institutions and art collections

3. Collections and their management  a) records, documentation, legislation, internal and external standards (statutes, collection management guidelines, code of ethics, international museum and gallery standards) b) conditions for collections, their security, care of collections, storage, environmental parameters, conservation, restoration

4. models of museums and galleries' founding functions, management and financing (a) Characteristics of collections and quality indicators, profiling, collections programme

5. Museum and gallery products and their social impact, communication with the public through visual means b) exhibitions, displays, collection catalogues, exhibition catalogues, collections, journals and the role of the artist

6. Marketing of museums and galleries, taking into account the possibilities open to artistic solutions a) forms of public use of museums, current trends, institutional culture b) audience segmentation and target groups, audience building, communication and promotion, development of communication strategies, museums and galleries in relation to tourism and cultural tourism, tasks for the artist 

Seminar

13 hours, compulsory

Teacher / Lecturer