Course detail
Global Business Environment
FP-IBgbePAcad. year: 2022/2023
The course focuses on the characteristics and trends of the contemporary world economy with emphasis on the position of European Union within the world economy. The course includes defining the subjects of the world economy, the forms of relations and the division of the world economy into regional trade groupings.
Language of instruction
Number of ECTS credits
Mode of study
Department
Learning outcomes of the course unit
b) Discus how cross-border flows of goods and capital affect firms’ and nations’ competitive positions
c) Evaluate how EU policies affecting business operations in Europe,
d) Explain the developments of economic integration in Europe
Prerequisites
Co-requisites
Planned learning activities and teaching methods
Assesment methods and criteria linked to learning outcomes
A student will receive a credit if he receives at least 21 points out of 40 points awarded for the completed seminar paper and its presentation and meets the condition of 75% participation in exercises. The exam is written, the maximum number of points from the exam is 60 points, while the student must obtain at least 31 points. For the purpose of the overall evaluation of the subject, the points from the exercises and from the exams are added up.
Course curriculum
The subject is focused on the characteristics and development tendencies of the current world economy with an emphasis on the position of the European Union within the world economy. Part of the subject is the definition of subjects of the world economy, forms of relationships and the division of the world economy into regional business groupings.
Topics lectures are as follows:
1. The global business environment
2. International trade and investment theories
3. Regional trading blocs
4. The European Economic and European Monetary Union
5. The institutions of the European Union
6. European Business: Competing in the Global Marketplace
7. The relations of the European Union with the „rest“ of the world
Work placements
Aims
b) To describe students an international business context, in order to further and understanding of the European business environment
c) To show students the impact of EU policies on the European business environment and on corporate strategies developed in response to these policies.
Specification of controlled education, way of implementation and compensation for absences
Mandatory attendance for excercises 75%.
Recommended optional programme components
Prerequisites and corequisites
Basic literature
JULIAN, G., KOLARI, J., HISE, J., BIERMAN, L., SMITH, L. M. Introduction to Global Business, 2nd ed. Understanding the International Environment & Global Business Functions. Cengage Learning. 2016. ISBN13 978-13-0550-118-8.
Recommended reading
HUSTED, S., MELVIN, M. International Economics. 8th ed. MHI, 2013. ISBN 978-12-5909-742-3.
Elearning
Classification of course in study plans
- Programme MGR-IBM Master's 1 year of study, winter semester, compulsory
Type of course unit
Lecture
Teacher / Lecturer
Syllabus
Topics lectures are as follows:
1. The global business environment
2. International trade and investment theories
3. Regional trading blocs
4. The European Economic and European Monetary Union
5. The institutions of the European Union
6. European Business: Competing in the Global Marketplace
7. The relations of the European Union with the „rest“ of the world
Elearning