Course detail

Global Business Environment

FP-IBgbePAcad. year: 2022/2023

The course focuses on the characteristics and trends of the contemporary world economy with emphasis on the position of European Union within the world economy. The course includes defining the subjects of the world economy, the forms of relations and the division of the world economy into regional trade groupings.

Language of instruction

English

Number of ECTS credits

Mode of study

Not applicable.

Guarantor

prof. Ing. et Ing. Stanislav Škapa, Ph.D.

Department

Institute of Economics (ÚE)

Learning outcomes of the course unit

a) Dispute how social, political, economic and institutional factors define the business environment of countries
b) Discus how cross-border flows of goods and capital affect firms’ and nations’ competitive positions
c) Evaluate how EU policies affecting business operations in Europe,
d) Explain the developments of economic integration in Europe

Prerequisites

Not applicable.

Co-requisites

Not applicable.

Planned learning activities and teaching methods

Not applicable.

Assesment methods and criteria linked to learning outcomes

A student will receive a credit if he receives at least 21 points out of 40 points awarded for the completed seminar paper and its presentation and meets the condition of 75% participation in exercises. The exam is written, the maximum number of points from the exam is 60 points, while the student must obtain at least 31 points. For the purpose of the overall evaluation of the subject, the points from the exercises and from the exams are added up.

Course curriculum

The subject is focused on the characteristics and development tendencies of the current world economy with an emphasis on the position of the European Union within the world economy. Part of the subject is the definition of subjects of the world economy, forms of relationships and the division of the world economy into regional business groupings.

Topics lectures are as follows:
1. The global business environment
2. International trade and investment theories
3. Regional trading blocs
4. The European Economic and European Monetary Union
5. The institutions of the European Union
6. European Business: Competing in the Global Marketplace
7. The relations of the European Union with the „rest“ of the world

Work placements

Not applicable.

Aims

a) To provide students a knowledge and understanding of the governance and business policies around the wolrd and in the European Union,
b) To describe students an international business context, in order to further and understanding of the European business environment
c) To show students the impact of EU policies on the European business environment and on corporate strategies developed in response to these policies.

Specification of controlled education, way of implementation and compensation for absences

Mandatory attendance for excercises 75%.

Recommended optional programme components

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

JULIAN, G., KOLARI, J., HISE, J., BIERMAN, L., SMITH, L. M. Introduction to Global Business, 2nd ed. Understanding the International Environment & Global Business Functions. Cengage Learning. 2016. ISBN13 978-13-0550-118-8.
BALDWIN, R., WYPLOSZ, CH. The Economics of European Integration.5th ed. McGraw-Hill Education - Europe, 2015. ISBN13 978-00-7716-965-7.