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Project detail
Duration: 1.1.2025 — 31.12.2028
Funding resources
Evropská unie - Marie Skłodowska-Curie Actions
On the project
Sustainability Transformation: Research and Innovation Network for Quality Information, Better Sustainability Reporting Practices and Business Resilience
Keywords organizational development; cultural context; innovation; transnational comparison
Mark
HORIZON-MSCA-2023-SE-01
Default language
English
People responsible
Konečná Zdeňka, doc. Ing., Ph.D. - principal person responsibleKeuscher Thierry, M.A. - fellow researcherKoprna Gregor, Ing. - fellow researcherKrist Jan, Ing. - fellow researcherLíška Michal, Ing. - fellow researcherPfeifer Marcel Rolf, Ing., Ph.D. - fellow researcher
Units
Institute of Management- responsible department (10.6.2024 - not assigned)Institute of Management- beneficiary (1.1.2025 - 31.12.2028)
Results
LÍŠKA, M.; KONEČNÁ, Z. Developing Organizational Competence and Trust for AI Adoption. In Region in the Development of Society 2025. Brno: MENDELU, Faculty of Regional Development and International Studies, 2025. 9 p. ISBN: 978-80-7701-082-5.Detail
KONEČNÁ, Z.; VALLIAPPAN, R.; RAMACHANDRAN, K.; CHENXI, W.; MANAIRKARASI, V. AI in data-driven marketing: Decoding consumer choices and behaviours. In Data Engineerign for Data-Driven Marketing. Leeds, UK: Emerald Publishing, 2025. p. 33-45. ISBN: 9781836623274.Detail
KONEČNÁ, Z.; LÍŠKA, M. ESG Reporting as a Core Managerial Competence in the Age of AI. In International Multidisciplinary Scientific GeoConference SGEM Conference Proceedings. Vienna: STEF92 Technology Ltd., 2025. 6 p. ISBN: 978-619-7603-87-3.Detail
Link
https://ec.europa.eu/info/funding-tenders/opportunities/portal/screen/myarea/project/101179323/program/43108390/details
Responsibility: Konečná Zdeňka, doc. Ing., Ph.D.