This diploma thesis deals with a proposal and a comparison of several options of transportation planning in the shopping area in the urban area of the town of Modřice, which is enlarging due to the building-up of new commercial centres. The first part of the thesis consists of a treatise on the field of traffic engineering, road-traffic telematics and ITS. The core of the work is formed by a detailed analysis of the current state and calibration of the transport simulation system AIMSUN. The following part shows three different ways of transportation in the given area and all of them include a model of the particular area made in the program AIMSUN and an elaborate analysis of the proposed solution. In the last part of the work all the proposed solutions are compared according to the results gained from the AIMSUN model.