Master's Thesis

Introduction of electronic business module.

Final Thesis 1.81 MB

Author of thesis: Ing. Jana Hladíková

Acad. year: 2007/2008

Supervisor: prof. Ing. Jiří Dvořák, DrSc.

Reviewer: doc.RNDr. Josef Hynek, Ph.D., MBA

Abstract:

The diploma paper deals with the introducing of an e-business module in the MVDr. Ivo Dupal - SANVET company in which I have been currently working. The paper involves the Internet and e-business analyses and an analysis of the MVDr. Ivo Dupal - SANVET company and a proposal for the introduction of e-business in the above mentioned company. The paper also comprises an implementation proposal to solve this problem issue and its economic and managerial evaluation.

Keywords:

B2B, B2C, e-business, e-commerce, e-marketing, Internet

Date of defence

10.06.2008

Result of the defence

Defended (thesis was successfully defended)

znamkaAznamka

Grading

A

Language of thesis

Czech

Faculty

Fakulta podnikatelská

Department

Institute of Economics

Study programme

Economics and Management (MGR-KS)

Field of study

Corporate Finances and Business (MGR-PFO-KS)

Composition of Committee

Ing. Miroslava Krčmová (předseda)
prof. Ing. Oldřich Rejnuš, CSc. (místopředseda)
prof. Ing. Jiří Dvořák, DrSc. (člen)
Ing. Vladimíra Bayerová, Ph.D. (člen)
Ing. Jiří Petráš (člen)

Supervisor’s report
prof. Ing. Jiří Dvořák, DrSc.

Předloženou práci doporučuji k obhajobě.
Evaluation criteria Verbal classification Grade
Splnění cíle a rozsahu zadání The objective of this work has been fulfilled and its scope corresponds to company’s possibilities. A
Úroveň zpracování teoretické části (poznatky získané studiem) Teoretická část byla zpracována v souladu s poznatky ze studia. A
Úroveň zpracování analytické části (zpracování podkladů a vstupních dat, použité metody) The analytical part has been elaborated on the base of real data gained in praxis. Methods used for data collection are adequate. A
Odborná úroveň navrhované části The expertise level corresponds to gained model of real company environment. A
Přínos a praktické využití návrhu The practical use of this work is doubtless. The company has a great interest in it. A
Iniciativa a samostatnost při zpracování The interest was aimed above all on system solution of an e-commerce. A
Práce s literaturou (citace), přehled literatury dle normy ČSN ISO 690 Work with information resources corresponds to ISO 690 norm A
Formální uspořádání a úprava (text, grafy, tabulky) a odborná jazyková úroveň Formal level of this diploma work is adequate to the level of solved problem. A

Grade proposed by supervisor: A

Reviewer’s report
doc.RNDr. Josef Hynek, Ph.D., MBA

Grade proposed by reviewer: A

Responsibility: Mgr. et Mgr. Hana Odstrčilová