Course detail

Communication In Management

FP-SkrPAcad. year: 2026/2027

The course aims on relevant knowledge of interpersonal communication necessary for efficient managerial positions. Students will be familiarized with theoretical models of interpersonal communication and consequently emphased on practice and application of acquired knowledge in specific situations, when solving case studies or mutual discussions.

Language of instruction

Czech

Number of ECTS credits

4

Mode of study

Not applicable.

Guarantor

doc. Ing. Zdeňka Konečná, Ph.D.

Department

Institute of Management (ÚM)

Entry knowledge

Basic publication:
KONEČNÁ, Z. Základy komunikace. Základy komunikace. 1. Brno: Akademické nakladatesltví CERM, 2009. s. 1-151. ISBN: 978-80-214-3891- 0.

Rules for evaluation and completion of the course

Criteria for successful completion of the course:
Overall assessment and successful completion of the course consists of:
• 20b individual assignment 
• 25b assignments´presentation and answers in the discussion
• 15b activities in seminars
• 40b final written exam.
To successfully complete the course, it is necessary to prepare an  individual assignment, present it and answer questions in the following discussion. The individual assignment is written and must meet the specified content and formal requirements. Topics for processing are selected and approved by the teacher at the beginning of the semester. The point assessment from the seminar is transferred to the exam and the final assessment includes performance during the seminar and the exam.

Students with ISP prepare an individual assignment that they request no later than by the end of the 2nd week of the semester.

Aims

The aim of the course is to provide students with relevant knowledge and skills related to social communication as a key tool for effective leadership. Main attention is paid to managerial competencies developement.
Students will acquire relevant psychological knowledge from the field of social competence of manager. They will master especially the following skills: identification of communication goals, active listening, exoteric formulation of requirements and opinions, analysis of communication problems, choice of relevant communication strategy and tactics and their successful application, prevention of misunderstanding as well as increasing of individual, team and organizational performance by means of creative communication.

Study aids

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

ČAKRT M. Typologie osobnosti pro manažery. Manažerské styly rozhodování, komunikace, konflikty, týmová práce, time management a změny. Praha: Management Press, 2010. ISBN 978-80-7261-201-7.
MIKULÁŠTÍK, M. Manažerská psychologie. Nakladatel: Grada 2015. ISBN 9788024742212. (CS)
JÍLEK, Dušan. Efektivní komunikace: manuál pro lepší komunikaci ve firmách. Praha: Powerprint, 2024. ISBN 978‑80‑7568‑723‑4. (CS)

Recommended reading

DONAHUE Wesley E. Reviewing the Essentials for Effective Managerial Leadership: A Competency-Based Approach that Integrates Human Performance Management. Independently published, 2024.ISBN-13: ‎ 979-8873746453. (EN)
VELTSOS, Jennifer R. a Geraldine E. HYNES. Managerial Communication: Strategies and Applications. 8th ed. Thousand Oaks, CA: SAGE Publications, 2021. (EN)

Classification of course in study plans

  • Programme MGR-SRP Master's 1 year of study, summer semester, compulsory-optional

Type of course unit

 

Lecture

26 hours, optionally

Teacher / Lecturer

doc. Ing. Zdeňka Konečná, Ph.D.

Syllabus

1. Introduction to the area of interpersonal communication and its importancy for managerial work.
2. Communication process models and their application for managerial praxis.
3. Selfassessment and application of relevant assessment tools for managerial work.
4. Social perception in managerial praxis.
5. Effective verbal communication. Coping with barriers in interpersonal communication.
6. Active listening as a part of effective interpesonal communication.
7. Effective non-verbal communication. Various types of non-verbal communication.
8. Specifics of effective discussion.
9. Rules of effective presentation.
10. Rules of effective meetings leading.
11. Assertive communication rules.
12. Effective intercultural communication.
13. Conclusion and final assessment.

Exercise

13 hours, compulsory

Teacher / Lecturer

doc. Ing. Zdeňka Konečná, Ph.D.

Self-study

50 hours, optionally

Teacher / Lecturer

doc. Ing. Zdeňka Konečná, Ph.D.

Individual preparation for an ending of the course

15 hours, optionally

Teacher / Lecturer

doc. Ing. Zdeňka Konečná, Ph.D.