Course detail
Design-management
FSI-9DMAAcad. year: 2023/2024
The subject is based on individual study of design-management like the branch which qualify successful introducing of design into the production.
Language of instruction
Czech
Mode of study
Not applicable.
Guarantor
Entry knowledge
The basic overview of both the theory and practice of design is assumed. The practical economics, and corporate and personal managements, as well as the work psychology experience is welcome.
Rules for evaluation and completion of the course
On the base of own analysis projects given to consultations is verified general orientation in the theory and practical knowledge of both the design organisation and the design-management. Final work - the case-study. Combined written and oral examination.
The consultations are sattled individualy. The attendance in lectures is recommended.
The consultations are sattled individualy. The attendance in lectures is recommended.
Aims
Summary of the design theory and design managing.
Basic knowledges about design organisation, design theory, form of evaluation, related legislative, economy and managing of design, marketing and application of acquired knowledges in the theory and practise.
Basic knowledges about design organisation, design theory, form of evaluation, related legislative, economy and managing of design, marketing and application of acquired knowledges in the theory and practise.
Study aids
Not applicable.
Prerequisites and corequisites
Not applicable.
Basic literature
Jarema J.: Teória a metodika designu. Košice – VŠT, 1990
Pavelka J.: Význam informací pro rozhodovací proces ve vedení, řízení a organizaci designu. Praha – IPD,1978
Pilditch J.: Winning Ways. - London : Harper+Row, 1987
Štejn J.: Průmyslový dizajn. Praha – Utrin, 1976
Pavelka J.: Význam informací pro rozhodovací proces ve vedení, řízení a organizaci designu. Praha – IPD,1978
Pilditch J.: Winning Ways. - London : Harper+Row, 1987
Štejn J.: Průmyslový dizajn. Praha – Utrin, 1976
Recommended reading
Jarema J.: Organizácia a riadenie designu (Design-management). Košice – TU, 1994
Pilditch J.: The Business of Product Design, 1966
Rajlich J. a kol: Modul Design, Dempcae. Brno – FSI VUT, 1999
Pilditch J.: The Business of Product Design, 1966
Rajlich J. a kol: Modul Design, Dempcae. Brno – FSI VUT, 1999
Classification of course in study plans
Type of course unit
Lecture
20 hod., optionally
Teacher / Lecturer
Syllabus
• Summary of the design theory, incl. ergonomy, design as the tool of bussines and production, design as lifestyle;
• International and home organizations and schools of design;
• Legislative interrelated with design, patent, industrial standard, copyright;
• Components of design in the marketing activity, company design strategy - design management and marketing, publicity and design;
• Organizing and managing of design work within the company;
• Skill of designer and work etics.
• International and home organizations and schools of design;
• Legislative interrelated with design, patent, industrial standard, copyright;
• Components of design in the marketing activity, company design strategy - design management and marketing, publicity and design;
• Organizing and managing of design work within the company;
• Skill of designer and work etics.