Course detail

International Business

FP-ibPAAcad. year: 2023/2024

The course is focused on the area of International business environment and trading. Aim of the subject is: to explain characteristics of international environment and importance of international business; to characterize basic ideas and terminology, main subjects and organisations in international business; to introduce basic trade operations and managing of international business. Aim of the subject are to provide students a knowledge and understanding of the international trade, the role of investment theory, managing international business and managing of international business operations.

Language of instruction

English

Number of ECTS credits

5

Mode of study

Not applicable.

Entry knowledge

Basic economic categories, computer literacy, basics of company management, methods of financial analysis, bank and insurance companies operations.

Rules for evaluation and completion of the course

Way and rules of evaluation are worked up in document „Requirements of subject International Trade termination", that are displayed in IT (news) of subject on the beginning of semester. Evaluation of module is based on meeting the following activities:
Activities Maximum of points
Proposal of the Individual Project (see attachment Sample PP) 10
Individual Project 60
Active participation on recommended lectures and seminars 30
Total evaluation (min. 50 points to pass the subject) 100
Criteria of project evaluation (in %) are:
Theoretical background of selected theme 30%
Quality of theme solving, keeping of required content, originality to the theme (own opinions practicality, case study) 40%
Formal requirements (graphic form, literature citations and quotations, maintaining the desired range) 30%

Control of results of independent work on the assigned tasks, assignments, team projects and so on. In case of excused absence from seminars, an additional task is set and evaluated according to the criteria for awarding course-credit units.

Aims

The objective of the course is to make students familiar with the significance of international trade, with its forms, with export and import operations and with versatility of trade. The students should also master arrangement of commitment relations, types of selected international contracts, system of domestic rules and regulations, typical international customs and selected types of contracts and delivery terms. Also dealt with is concluding of contracts with foreign partners, means of payment and fulfilling commitments in international trade.Aim of the subject are to provide students a knowledge and understanding of the international trade, the role of investment theory, managing international business and managing of international business operations.
Students will be acquainted with proceedings at export and import operations of companies, with concluding of contracts and with payment terms relating to these operations. They will master the terminology of international trade and processes of managing and financing business operations of entrepreneurial subjects on international markets and possibilities of international trade financing.

Study aids

Not applicable.

Prerequisites and corequisites

Not applicable.

Basic literature

GRIFFIN, R. W., PUSTAY, M. W. International Business. 6th Edition, Pearson Education, 2010. ISBN-10: 1-40-825916-8. (EN)
RUGMAN, A. M., COLLINSON, S. International Business. 6th Edition, FT Prentice Hall, 2012. ISBN-10: 0-273-76097-1 (EN)

Recommended reading

MORRISON, J. The Global Business Environment: Meeting the Challenges. 3rd edition, Palgrave Macmillan, 2010. ISBN-10: 9780230210257 (EN)
CAVUSGIL S. T., GHAURI, P., KNIGHT, G. and RIESENBERGER, J. International Business. Global Edition. 3rd Edition, Pearson Education, 2013. ISBN10: 0-273-78706-3. (EN)
ŠIMBEROVÁ,I., REKOVÁ E. Phenomenon of "Born Globals“ in the internationalization of small and medium-sized enterprises in the Czech Republic. European Research Studies Journal, 2016, Volume 19, Issue 4, Pages 120-129. ISSN:1108-2976. (EN)
RUGMAN, A. M, HODGETTS, R. M. International Business. 3rd inter.ed. Prentice Hall. 2003. ISBN 0-273-67374 (EN)

Classification of course in study plans

  • Programme MGR-UFRP-A Master's, 1. year of study, summer semester, compulsory-optional

Type of course unit

 

Lecture

26 hours, optionally

Teacher / Lecturer

Syllabus

A.The World´s Marketplaces
1. Introduction to International Business (Business Explanation of Module Outline & Course Expectations)
2. Regional and Global Strategy, Multinational Enterprise, the Triad, Non-Triad
3. Global Marketplaces and Business Centres, Legal, Technological, Political Forces and the Role of Culture
B. International Environment
4. International Trade and Investment Theory
5. Formulation of National Policies
6. International Cooperation among Nations
C. Managing International Business
7. Strategies for Analysing and Entering Foreign Markets
8. International Strategic Alliances
9. Exporting, importing and countertra (discussion on exporting as one of the most common mode of entry in international expansion, and popular choice for SMEs internationalisation)
10. Organization Design and Controlling for International Business and Managing Behaviour
D. Managing International Business Operations
11. International Marketing
12. International Operations Management, export and import
13. International Human Resource Management

Guided consultation in combined form of studies

16 hours, compulsory

Teacher / Lecturer

Exercise

13 hours, compulsory

Teacher / Lecturer