Course detail
Business Idea Development
FP-BBIDEAcad. year: 2021/2022
The course focuses on the development of student entrepreneurial ideas and their commercialization both in the virtual environment and in the form of personal sales at the student company fair. The course is also aimed at objective assessment of these ideas, their development, testing and launch the products ( services) to a market.
Language of instruction
Number of ECTS credits
Mode of study
Guarantor
Department
Learning outcomes of the course unit
Each student will work out a seminar project on Business Competence Development at the end of this course.
Prerequisites
Co-requisites
Planned learning activities and teaching methods
Assesment methods and criteria linked to learning outcomes
Each student will also elaborate a seminar project on Business Idea Development, which will be evaluated by the remaining 30 points.
Course curriculum
2. Making business and keeping related agenda - purchase, finance, sales, marketing
3. Making business and the business agenda - purchase, finance, sales, marketing; preparation of promotional materials, order forms and other materials for Sales Event
4. Preparation of promotional materials, order forms and other materials for Sales Event
5. Realization of Sales Event, personal dealings with customers - concluding individual business contracts
6. Completing the business agenda and closing all statements in connection with the student company fair.
7. Feedback on virtual business management and organization and realization of Student Sales Event
8. Entering projects for students - how to improve and develop business ideas (Business Idea Development Projects), an expert's day
9. Workshop - development of business ideas for product innovation
10. Workshop - development business ideas for innovation in services
11. Expert Lecture (case study) - the foundation and development of a company
12. Presentation of student projects - how to improve and develop business ideas (see Week 8).
13. Feedback and evaluation of student projects and overall evaluation of students
Work placements
Aims
Students will be encouraged to be creative and flexible in responding to the development of internal and external corporate environments and factors that hinder the development of a business idea.
Specification of controlled education, way of implementation and compensation for absences
Recommended optional programme components
Prerequisites and corequisites
Basic literature
Recommended reading
Elearning
Classification of course in study plans
Type of course unit
Exercise
Teacher / Lecturer
Syllabus
2. Making business and keeping related agenda - purchase, finance, sales, marketing
3. Making business and the business agenda - purchase, finance, sales, marketing; preparation of promotional materials, order forms and other materials for Sales Event
4. Preparation of promotional materials, order forms and other materials for Sales Event
5. Realization of Sales Event, personal dealings with customers - concluding individual business contracts
6. Completing the business agenda and closing all statements in connection with the student company fair.
7. Feedback on virtual business management and organization and realization of Student Sales Event
8. Entering projects for students - how to improve and develop business ideas (Business Idea Development Projects), an expert's day
9. Workshop - development of business ideas for product innovation
10. Workshop - development business ideas for innovation in services
11. Expert Lecture (case study) - the foundation and development of a company
12. Presentation of student projects - how to improve and develop business ideas (see Week 8).
13. Feedback and evaluation of student projects and overall evaluation of students
Elearning