Course detail

International Business

FP-ibPAcad. year: 2020/2021

The course is focused on the area of International business environment and trading. To explain characteristics of international environment and importance of international business; to characterize basic ideas and terminology, main subjects and organisations in international business; to introduce basic trade operations and managing of international business.

Offered to foreign students

Of all faculties

Learning outcomes of the course unit

Students will be acquainted with proceedings at export and import operations of companies, with concluding of contracts and with payment terms relating to these operations. They will master the terminology of international trade and processes of managing and financing business operations of entrepreneurial subjects on international markets and possibilities of international trade financing.


Basic economic categories, computer literacy, basics of company management, methods of financial analysis, bank and insurance companies operations.


Not applicable.

Recommended optional programme components

Not applicable.

Recommended or required reading

GRIFFIN, R. W., PUSTAY, M. W. International Business. 6th Edition, Pearson Education, 2010. ISBN-10: 1-40-825916-8.
MORRISON, J. The Global Business Environment: Meeting the Challenges. 3rd edition, Palgrave Macmillan, 2010. ISBN-10: 9780230210257
CAVUSGIL S. T., GHAURI, P., KNIGHT, G. and RIESENBERGER, J. International Business. Global Edition. 3rd Edition, Pearson Education, 2013. ISBN10: 0-273-78706-3.
RUGMAN, A. M., COLLINSON, S. International Business. 6th Edition, FT Prentice Hall, 2012. ISBN-10: 0-273-76097-1
RUGMAN, A. M, HODGETTS, R. M. International Business. 3rd inter.ed. Prentice Hall. ISBN 0-273-67374

Planned learning activities and teaching methods

The course is taught through lectures explaining the basic principles and theory of the discipline. Exercises are focused on practical topics presented in lectures. Lecture, presentation, managed disscussion, tem work.

Assesment methods and criteria linked to learning outcomes

Evaluation of module is based on meeting the following activities and points:
Activities Points
Proposal of the Individual Project (sample of PIP will be in the News of Subject)
Individual Project 25
Active participation on seminars
Active Participation on recommended Lectures and Seminars 10
Knowledge test (minimum 25 points to have credit)
Total evaluation (Sum of activities points and written exam points)/1,5 100

Individual Plan (IS) (Credit: Proposal of the porject and Individual project - 50 points, Exam- witing (test) - 100points)
Total Evaluation (Sum of the points for the project proposal and Individual Project and Points of Exam)/1,5

Criteria of the project evaluation (in %) are:
• Theoretical background of selected theme 30%
• Quality of theme solving, keeping of required content, originality to the theme (own opinions practicality, case study) 40%
• Formal requirements (graphic form, literature citations, and quotations, maintaining the desired range) 30%

Language of instruction


Work placements

Not applicable.

Course curriculum

Topics lectures are as follows:
A.The World´s Marketplaces
1. Introduction to International Business (Business Explanation of Module Outline & Course Expectations)
2. Regional and Global Strategy, Multinational Enterprise, the Triad, Non-Triad
3. Global Marketplaces and Business Centres, Legal, Technological, Political Forces and the Role of Culture
B. International Environment
4. International Trade and Investment Theory
5. Formulation of National Policies
6. International Cooperation among Nations
C. Managing International Business
7. Strategies for Analysing and Entering Foreign Markets
8. International Strategic Alliances
9. Exporting, importing and countertra (discussion on exporting as one of the most common mode of entry in international expansion, and popular choice for SMEs internationalisation)
10. Organization Design and Controlling for International Business and Managing Behaviour
D. Managing International Business Operations
11. International Marketing
12. International Operations Management
13. International Human Resource Management


The objective of the course is to make students familiar with the significance of international trade, with its forms, with export and import operations and with versatility of trade. The students should also master arrangement of commitment relations, types of selected international contracts, system of domestic rules and regulations, typical international customs and selected types of contracts and delivery terms. Also dealt with is concluding of contracts with foreign partners, means of payment and fulfilling commitments in international trade.

Specification of controlled education, way of implementation and compensation for absences

Control of results of independent work on the assigned tasks, assignments, team projects and so on. In case of excused absence from seminars, an additional task is set and evaluated according to the criteria for awarding course-credit units.

Classification of course in study plans

  • Programme MGR-UFRP Master's, 1. year of study, summer semester, 6 credits, compulsory-optional

  • Programme MGR-Z Master's

    branch MGR-Z , 1. year of study, summer semester, 6 credits, elective

  • Programme MGR-EBF Master's, 1. year of study, summer semester, 6 credits, compulsory
  • Programme MGR-IBM Master's, 1. year of study, summer semester, 6 credits, compulsory