Course detail

E-commerce and Information Technology

FP-BEITEAcad. year: 2018/2019

Students will be acquainted with the possibilities of electronic communication inside and outside the company. Creating an idea of the development of the IS, its types, ways of acquisition and possibilities of use. Presentation of current possibilities of electronic presentation of the small business, linking with the marketing strategy. Interconnection between the company's information strategy and the business concept. Students will be acquainted with the basics of security related to electronic communication in the company and practically try simple methods for assessing the state of the IS in a small business.

Learning outcomes of the course unit

Students will have a basic understanding of the possibilities of electronic communication and commerce. They will know the tools that can be used to quickly assess the IS in small businesses. They will be aware of the basic security risks that brings the development of electronic communications. They will perceive the information strategy as an integral part of the business concept.

Prerequisites

Basic competence in PC (theoretical and practical).
Basic knowledge of the WWW and basic text editing skills.

Co-requisites

Not applicable.

Recommended optional programme components

Not applicable.

Literature

KROENKE, David and Randall Boyle. Using MIS. New Jersey: Pearson, 2015. 8th ed. 600 p. ISBN 978-0-13-391986-8. (EN)
Laudon, C. Kenneth and Carol Traver. E-commerce Essentials. New Jersey: Prentice Hall, 2013. 1th ed. 504 p. ISBN 978-0-13-354498-5. (EN)
KROENKE, David and Earl McKinney. Processes, Systems, and Information: An Introduction to MIS. New Jersey: Pearson, 2015. 2nd ed. 400 p. ISBN 978-0-13-354675-0 . (EN)
Laudon, C. Kenneth and Jane P. Laudon. Essentials of MIS. New Jersey: Prentice Hall, 2014. 1th ed. 504 p. ISBN 978-0-13-357684-9. (EN)

Planned learning activities and teaching methods

The lecture combines theory with illustrative examples. Exercises are focused on practical topics presented in lectures.

Assesment methods and criteria linked to learning outcomes

Conditions for awarding the course-unit credit:
1. Submission and presentation of a semester project with a rating of at least "sufficient" (E).
2. Active participation in exercises and lectures

Language of instruction

English

Work placements

Not applicable.

Course curriculum

1 - 2 Information systems in the company (IS development, types of IS, ways of acquiring the IS, possibilities of using IS, company information strategy)
3 - 4 Use of IS in the Small Business (introduction to the problem, identification and description of processes, rules of use option or necessity)
5 - 6 Electronic presentation of the company (possibilities of presentation and information channels, web presentation X electronic commerce, accessibility rules and accessibility of these presentations, links to the marketing strategy of the company.
7 - 8 Possibility of electronic communication in the company - internal and external (use of eDocument, electronic and biometric signature and its meaning and differences)
9 - 10 Efficiency of the IS in the Small Business (assessment / analysis of the information system, finding weaknesses, opportunities / threats, definition of suitable metrics, demonstration of simple methods for evaluating company IS)
11 - 12 Introduction to Security in the Small Business (security of communication in the company and outside, possibilities of data security)
13 Case studies

Aims

Get an overview of the available tools and systems for electronic communication within the company and externally. Creating ideas about IS development, ways of acquiring it, and how to use it. Outline the current possibilities of the electronic presentation of the company and its subsequent connection with the marketing strategy and business concept. Obtain a basic overview of the security issues associated with electronic communications in the small business. Students will practically test simple methods for assessing IS status in the small business.

Specification of controlled education, way of implementation and compensation for absences

Control of results of independent work on specified tasks.

Classification of course in study plans

  • Programme BAK-E Bachelor's

    branch BAK-ESBD , 3. year of study, summer semester, 4 credits, compulsory

Type of course unit

 

Lecture

13 hours, optionally

Teacher / Lecturer

Exercise

13 hours, compulsory

Teacher / Lecturer