Course detail
E-commerce and Information Technology
FP-BEITEAcad. year: 2018/2019
Students will be acquainted with the possibilities of electronic communication inside and outside the company. Creating an idea of the development of the IS, its types, ways of acquisition and possibilities of use. Presentation of current possibilities of electronic presentation of the small business, linking with the marketing strategy. Interconnection between the company's information strategy and the business concept. Students will be acquainted with the basics of security related to electronic communication in the company and practically try simple methods for assessing the state of the IS in a small business.
Guarantor
Department
Learning outcomes of the course unit
Prerequisites
Basic knowledge of the WWW and basic text editing skills.
Co-requisites
Recommended optional programme components
Literature
Laudon, C. Kenneth and Carol Traver. E-commerce Essentials. New Jersey: Prentice Hall, 2013. 1th ed. 504 p. ISBN 978-0-13-354498-5. (EN)
KROENKE, David and Earl McKinney. Processes, Systems, and Information: An Introduction to MIS. New Jersey: Pearson, 2015. 2nd ed. 400 p. ISBN 978-0-13-354675-0 . (EN)
Laudon, C. Kenneth and Jane P. Laudon. Essentials of MIS. New Jersey: Prentice Hall, 2014. 1th ed. 504 p. ISBN 978-0-13-357684-9. (EN)
Planned learning activities and teaching methods
Assesment methods and criteria linked to learning outcomes
1. Submission and presentation of a semester project with a rating of at least "sufficient" (E).
2. Active participation in exercises and lectures
Language of instruction
Work placements
Course curriculum
3 - 4 Use of IS in the Small Business (introduction to the problem, identification and description of processes, rules of use option or necessity)
5 - 6 Electronic presentation of the company (possibilities of presentation and information channels, web presentation X electronic commerce, accessibility rules and accessibility of these presentations, links to the marketing strategy of the company.
7 - 8 Possibility of electronic communication in the company - internal and external (use of eDocument, electronic and biometric signature and its meaning and differences)
9 - 10 Efficiency of the IS in the Small Business (assessment / analysis of the information system, finding weaknesses, opportunities / threats, definition of suitable metrics, demonstration of simple methods for evaluating company IS)
11 - 12 Introduction to Security in the Small Business (security of communication in the company and outside, possibilities of data security)
13 Case studies
Aims
Specification of controlled education, way of implementation and compensation for absences