Publication detail

The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal

SÁGHY ESTÉLYI, K.

Original Title

The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal

Type

conference paper

Language

English

Original Abstract

This short paper presents an overview of research papers in the field of inter-firm cooperation in a form of strategic alliance with an aim to create a ground for further research. The objective of the paper is to clarify the characteristics and the methods of measuring the impact of strategic alliances on firm performance.

Keywords

Strategic alliance, performance measures, small and medium enterprises

Authors

SÁGHY ESTÉLYI, K.

RIV year

2014

Released

7. 11. 2014

Publisher

IBIMA

Location

Miláno, Itálie

ISBN

978-0-9860419-3-8

Book

Crafting Global Competitive Economies: 2020 Vision Strategic Planning and Smart Implementation. Proceedings of the 24th International Business Information Management Association Conference

Pages from

1320

Pages to

1323

Pages count

4

BibTex

@inproceedings{BUT112203,
  author="Kristína {Sághy Estélyi}",
  title="The Impact of Strategic Alliance on the Firm Performance - a Research Topic Proposal",
  booktitle="Crafting Global Competitive Economies: 2020 Vision Strategic Planning and Smart Implementation. Proceedings of the 24th International Business Information Management Association Conference",
  year="2014",
  pages="1320--1323",
  publisher="IBIMA",
  address="Miláno, Itálie",
  isbn="978-0-9860419-3-8"
}